Privacy Policy

1. Introduction

This Privacy Policy explains how ABCD Transport collects, uses, stores and shares your personal data in accordance with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

Controller:
ABCD Transport
Contact:
info@abcdtransport.co.uk
07467 496 528

2. What We Collect

We may collect the following categories of personal data:

Name
Email address, telephone number, postal address
Payment card details, billing address, invoicing records
Booking references, pickup/drop-off locations, journey details
IP address, browser type, device identifiers, cookies information
GPS data from vehicles or mobile apps (where used)
In-vehicle video footage (if applicable)

3. How We Collect It

Directly from you when you:

Make a booking or enquiry;
Register on our website or app;
Contact us by phone, email or in person.
Automatically via cookies and analytics tools.
From third parties such as payment service providers, credit reference agencies or public databases.

4. Why We Process Your Data

We rely on the following legal bases under UK GDPR:

Contract (Art. 6(1)(b)): to fulfil vehicle bookings, invoicing and customer support.
Legitimate interests (Art. 6(1)(f)): to run and improve our services, maintain security, prevent fraud.
Consent (Art. 6(1)(a)): for marketing communications and non-essential cookies.

Purposes include:

Providing and managing transport services.
Processing payments and maintaining financial records.
Sending you service updates, receipts and booking confirmations.
Handling complaints, feedback and insurance or legal claims.
Conducting marketing (with your consent).
Analysing website/app usage and improving our offerings.

5. Sharing Your Data

We may share your data with:

Service providers (e.g. payment gateways, IT hosts, CRM systems).
Sub-contracted carriers or logistics partners.
Professional advisers (e.g. accountants, insurers, lawyers).
Regulators or authorities where legally required (e.g. HMRC, DVSA).
Overseas transfers: only to countries with adequate safeguards (e.g. EU standard contractual clauses).

6. How Long We Keep It

We retain personal data only as long as necessary for each purpose:

Booking & service data: up to 6 years (to comply with accounting law).
Marketing consents & preferences: until you withdraw consent.
Website analytics & cookies logs: up to 2 years, or per browser settings.
CCTV footage: maximum 30 days, unless required for an incident.

7. Your Rights

Under UK GDPR you have the right to:

Access your data.
Rectify inaccuracies.
Erase (right to be forgotten), where no legal obligation prevents deletion.
Restrict or object to processing.
Port your data to another provider.
Withdraw consent at any time (for direct marketing).
Complain to the Information Commissioner’s Office:
Information Commissioner’s Office (ICO), Wycliffe House, Water Lane, Wilmslow, SK9 5AF | 0303 123 1113 | www.ico.org.uk

8. Cookies & Similar Technologies

We use cookies to:

Remember your session, language or booking preferences.
Analyse site usage (Google Analytics or similar).
Serve you relevant online advertising (where consented).

You can manage or withdraw cookie consent via our cookie banner or your browser settings. Turning off cookies may affect some site functions.

9. Security Measures

We implement appropriate technical and organisational safeguards to protect your personal data, including:

Encryption (TLS/SSL) in transit;
Encryption at rest for sensitive information;
Role-based access controls;
Regular security assessments and penetration testing;
Secure backups and disaster-recovery procedures.

10. Changes to This Policy

We will update this Privacy Policy from time to time. Any changes will be published on our website with a revised “Last updated” date.

Last updated: 03/07/2025